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Shein

Disclosed Sep 21, 20188 years ago39,000,000 affectedSettled

Official notice

2018 breach of 39M Shein accounts mishandled; USD 1.9M New York AG penalty

A 2018 breach at Zoetop exposed 39 million SHEIN and 7 million ROMWE accounts. New York's attorney general found Zoetop failed to protect many affected accounts and downplayed the breach, and fined it USD 1.9M.

What is known

People affected39,000,000 (as reported by the organization)
DisclosedSep 21, 2018
DiscoveredAug 8, 2018
HappenedJun 1, 2018
AttackHacking
Data exposedEmails, Passwords, Names, Addresses
SectorRetail · US
StatusSettled
Lawsuit or fineUSD 1.9M New York AG penalty (Oct 2022) (about $1.9M)
Check your emailHave I Been Pwned

Sources

Source
California Attorney General breach notice: Sheinoag.ca.gov · Official notice
Oregon DOJ breach notice: Sheinjustice.oregon.gov · Official notice
Have I Been Pwned: SHEINhaveibeenpwned.com · Aggregator
NY AG: USD 1.9 Million from SHEIN and ROMWE owner Zoetopag.ny.gov · Regulator
Shein owner fined $1.9M for failing to notify 39M users of data breachtechcrunch.com · News
Indiana Attorney General 2018 data breach report: SHEINin.gov · Official notice
Maine Attorney General breach notice archive: Sheinmaine.gov · Official notice

Notices filed

WhereFiledPeople
Indiana AGresidents of INSep 21, 201810,000
California AGresidents of CAOct 10, 2018
Oregon DOJresidents of OROct 11, 20186,420,000
Maine AGresidents of MEOct 17, 2018
Have I Been Pwnedaccounts in the dataJul 17, 201939,086,762
ResearchtotalJul 17, 201939,000,000
History of this record
  • 2026-09-25 · data_types: ["emails","passwords","names"] to ["emails","passwords","names","addresses"] · backfill source
  • 2026-09-25 · disclosed: 2018-10-10 to 2018-09-21 · backfill source
  • 2026-09-25 · status: confirmed to settled · seed source
  • 2026-09-25 · fine_usd: empty to 1900000 · seed source
  • 2026-09-25 · lawsuit: empty to USD 1.9M New York AG penalty (Oct 2022) · seed source
  • 2026-09-25 · sector: tech to retail · seed source
  • 2026-09-25 · attack: unknown to hacking · seed source
  • 2026-09-25 · data_types: ["emails","passwords"] to ["emails","passwords","names"] · seed source
  • 2026-09-25 · records_basis: hibp to organization · seed source
  • 2026-09-25 · records: 39086762 to 39000000 · seed source
  • 2026-09-25 · summary: In June 2018, online fashion retailer SHEIN suffered a data breach . The company discovered the breach 2 months later in August then disclosed the incident another month after that. A total of 39 million unique email addresses were found in to A 2018 breach at Zoetop exposed 39 million SHEIN and 7 million ROMWE accounts. New York's attorney general found Zoetop failed to protect many affected accounts and downplayed the breach, and fined it USD 1.9M. · seed source
  • 2026-09-25 · title: empty to 2018 breach of 39M Shein accounts mishandled; USD 1.9M New York AG penalty · seed source
  • 2026-09-25 · hibp: empty to SHEIN · backfill source
  • 2026-09-25 · sector: other to tech · backfill source
  • 2026-09-25 · data_types: [] to ["emails","passwords"] · backfill source
  • 2026-09-25 · records_basis: empty to hibp · backfill source
  • 2026-09-25 · records: empty to 39086762 · backfill source
  • 2026-09-25 · summary: empty to In June 2018, online fashion retailer SHEIN suffered a data breach . The company discovered the breach 2 months later in August then disclosed the incident another month after that. A total of 39 million unique email addresses were found in · backfill source
  • 2026-09-25 · discovered: empty to 2018-08-08 · backfill source
  • 2026-09-25 · added · backfill source

First seen 2026-09-25 (California AG), confirmed by California AG. Record counts are as reported. Not legal advice.

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