Self Esteem Brands
Disclosed Dec 20, 20241 year ago2,430 affectedConfirmed
What is known
| People affected | 2,430 (as reported by the organization) |
|---|---|
| Disclosed | Dec 20, 2024 |
| Happened | Dec 19, 2023 |
| Attack | Not stated |
| Data exposed | Not stated |
| Sector | Retail · US |
| Status | Confirmed |
Sources
| Source | |
|---|---|
| California Attorney General breach notice: Self Esteem Brandsoag.ca.gov · Official notice | Official notice |
| Vermont Attorney General: 2025-02-05 Self Esteem Brands Data Breach Notice to Consumersago.vermont.gov · Official notice | Official notice |
| Vermont Attorney General: 2024-12-20 Self Esteem Brands Data Breach Notice to Consumersago.vermont.gov · Official notice | Official notice |
| Indiana Attorney General 2025 data breach report: Self Esteem Brandsin.gov · Official notice | Official notice |
Notices filed
| Where | Filed | People |
|---|---|---|
| California AGresidents of CA | Dec 20, 2024 | |
| Vermont AGresidents of VT | Dec 20, 2024 | |
| Indiana AGresidents of IN | Dec 20, 2024 | 28 |
| California AGresidents of CA | Feb 5, 2025 | |
| Vermont AGresidents of VT | Feb 5, 2025 |
History of this record
- 2026-09-25 · records_basis: empty to organization · backfill source
- 2026-09-25 · records: empty to 2430 · backfill source
- 2026-09-25 · source: empty to https://ago.vermont.gov/document/2024-12-20-self-esteem-brands-data-breach-notice-consumers · backfill source
- 2026-09-25 · source: empty to https://ago.vermont.gov/document/2025-02-05-self-esteem-brands-data-breach-notice-consumers · backfill source
- 2026-09-25 · disclosed: 2025-02-05 to 2024-12-20 · backfill source
- 2026-09-25 · added · backfill source
First seen 2026-09-25 (California AG), confirmed by California AG. Record counts are as reported. Not legal advice.